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Book Description
Large investments have been made by various governments for the deployment of broadband within their respective nations; however, the citizens of such countries have demonstrated a slow adoption of this technology.

The Handbook of Research on Global Diffusion of Broadband Data Transmission explores broadband adoption and the digital divide through a global perspective, providing up-to-date research on constructs such as relative advantage, utilitarian outcomes, hedonic outcomes, and service quality. Compiling cutting-edge research from over 100 noted experts in nearly 30 countries, this invaluable reference source allows policy makers, internet service providers, and others to gain multicultural insight into what factors actively influence consumers decisions to adopt broadband.

About the Author
Yogesh Kumar Dwivedi is a lecturer in information systems at the School of Business and Economics, University of Wales Swansea (UK). He obtained his PhD entitled Investigating consumer adoption, usage and impact of broadband: UK households and MSc in information systems from the School of Information Systems, Computing and Mathematics, Brunel University (UK). He also holds a BSc (Biology) from The University of Allahabad (India) and an MSc (Plant Genetic Resources) from the Indian Agricultural Research Institute, Pusa Campus (New Delhi, India). His primary research interests focus upon the adoption and diffusion of information and communication technologies (ICTs) in organisations and society. In general, he is interested in investigating how consumers, organisations and society deploy and use ICTs for various purposes such as delivering education, e-commerce, e-business and e-government services. He is sole author of a forthcoming book Consumer Adoption and Use of Broadband (IGI Global). He has co-authored more than 40 papers in academic journals and international conferences. He is a member of the editorial board/ review board of the following journals: Transforming Government: People, Process and Policy; Journal of Enterprise Information Management; International Journal of Electronic Finance; Journal of Computer Information Systems as well as being a Guest/Issue editor of the Journal of Electronic Commerce Research. He is a co-chair of three mini-tracks in the American Conference on Information Systems, 2007. He is a member of the Association of Information Systems (AIS) and Life Member of the Global Institute of Flexible Systems Management, New Delhi.

Natasha Papazafeiropoulou is a lecturer in the information systems and computing department at Brunel University (UK). Her PhD is titled: A stakeholder approach to electronic commerce diffusion , from Brunel University and she holds a first degree in informatics and an MSc in information systems both from the Athens University of Economics and Business (Greece). She teaches information systems management at the postgraduate level. She also supervises researchers in the field of technology adoption by organisations. She has 10 years of research experience on electronic commerce, broadband Internet, enterprise resource planning systems (ERPs) and customer relationship management systems (CRMs).

Jyoti Choudrie is a reader of information systems in the Business School, University of Hertfordshire. She also held the position of senior lecturer in the School of Business and Economics, Swansea University. Prior to that she was a lecturer in the School of Information Systems, Computing and Maths, Brunel University. She obtained her PhD on Investigating Reengineering Teams in the Context of Business Process Change from Brunel University. Her current research encompasses the social aspects of e-government and e-governance, diffusion and adoption of broadband technology, the usability of e-government Web sites, the impacts of the diffusion of broadband technology on electronic government, the social aspects of information systems and information and communications technologies, and electronic commerce. She has written for peer reviewed journals such as the European Journal of Information Systems (EJIS), Journal of Information Technology (JIT), and Journal of Computing and Information Systems (JCIS).